Strategic Selling Tools

Real Estate Sales Training and Lead Generation

Archive for November, 2008

Strategic Objectives Posted on YouTube

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Essentially the objective of this website is to introduce the topic of technology in real estate… If the product can be of benefit to the Buyer, Seller or Real Estate Agent then this is the fourm to discuss the pros and cons of these tools.

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Thursday, November 27th, 2008 Real Estate Traffic Maker No Comments

Three Websites For the Price of One

RED HOT WEB PAGE.com

We have just started and are expected to have the migration of the web page competed and converted over to the new name today. The name of the system will now be RedHotWebPage.com.

We are hoping to have the Beta version for release this week… Keep your fingers crossed…

§ Build your own Red Hot Web Page in 15 minutes, specially designed for speed and efficiency, while still maintaining a high quality, unique look…

§ Quickly add up to 5 YouTube Videos to your website Studies show that video keeps visitors on your web page on average of four times longer.

§ Featuring 26 Lead Capturing links to your pre written Special Reports and favorite websites… we have done all the hard work for you

§ Select from 24 main color themes… it does not matter what company or franchise your work for, there is a unique color design for everyone. And you can change them as often as you want to

§ You also get the “Recession Busting Bundle”, three Real Estate Internet selling tools for the price of one… Included with the Red Hot Web Page will be Canada and United States Referral and either of the listing tools Canada Private or USA Private Sellers.

Check out the beta test link   http://www.redhotwebpage.com/userfiles/index.php

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Sunday, November 23rd, 2008 Performance Web Page Builder No Comments

Referral Tips 1 of 7

Customers that give referrals will become more loyal to you because of this public statement, so it is important to remember to treat them right if you forget about them they will vanish.

Send your clients an anniversary card each year on the date of their home purchase.

Hand written cards and envelopes should be sent to all of your clients as often as you can. When is the last time you through a hand addressed envelope in the trash before opening.

You need to think of as many reasons that you can to contact your clients on unique and personal dates for unique and personal reasons.

Find out why your clients called you or referred you, and then give them more of the same.

Ask for your client’s birthday, if you mail a birthday card to the client on their birthday, it might not make that much of an impression the first year but you can rest assured that it will as the yeas role on.

Give your clients a time limited rebate, a reward that is going to be delivered on the close of their sale, paying for their legal fees can make a big impression. Remember most people that are buying or selling are talking wit others about their future move. This enables them to naturally find out who else is planning a move.

Never be afraid to ask for referrals, explain to the client exactly how they can locate the ideal buyer or seller for you and how it will benefit them.

Offer a unique service to your client – for example hire a qualified reliable handyman that will show up a day or two after close. In many situations a few hours of a handyman will go a lot further them a gift basket.

If you are going to give a gift that is unique and has great advertising shelf life, give your clients an extra one and have them give it to a friend. Have the second one engraved “a gift form one friend to another”.

Give your clients a recycle box with your brand on it – each week you are out at the curb in front of all the neighbors.

This post is a series and is the first of seven if you would like to be notified when the next post is available, go to the bottom of this page and click on RSS. This will enable you to set up a spam free link.

Interested on joining a great referral membership -  clink on the following links

http://CanadaReferral.com

http://UnitedStatesReferral.com

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Friday, November 21st, 2008 Referral Tips No Comments

Realtors Build Your Web Page in 15 Minutes

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Soon to be released – Lead generating web pages, offering 26 Special Reports and 5 videos to your buyers and  sellers. Market your properties with YouTube videos right on your own web page.

Choose your own look from over 24 different designs. Priced at only $14.95 a month,  the RECESSION BUSTING BUNDLE… includes the Red Hot Web Page Canada or United States Referral and the Canada or United States Private Seller listing tool.

You do not want to send your buyers and sellers on a wild goose chase looking for video of you and the homes you are selling all over the internet.

Send them to your very own VIDEO ENHANCED web page.

test site is at this link

view our Gallery here

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Tuesday, November 18th, 2008 Performance Web Page Builder No Comments

Telephone Prospecting The Easy Way – How To Warm Call

We all know that prospecting for buyers and sellers is essential to the success of any good salesperson, the problem is that we all seem to chase the same carrot. I believe that there are easy ways to go about this sometimes daunting task, and there are hard ways.

My team and I met recently and because the holiday season is upon us I gave them what I think is the easiest telephone technique in building their business that I know of. This suggestion in my opinion is a golden nugget and it is based on building your direct contact business and your referral business.

Many of the people that I have worked with over the years are timid when it comes to getting on the phone to look for business, this is something that pretty much all salespeople can relate too.

These fears prompted me to think of ways to get people to work on their business using methods that get people around these fear tendencies. As I mentioned, at this time it just so happens to be the holiday season, however this technique can be used many other times of the year and be just as effective.

This nugget involves putting together a list of every person that you know, with the intent to call them and wish them a Happy Holiday and to verify their mailing information so that they can mail out a holiday greeting card. No one will be upset that they are going to be getting card from you.

While you have them on the phone, ask if their email address is handy and be sure to close off the conversation by asking them to pass along your name to anyone that they might know who will be selling in the new year. By pushing out this suggestion to the new year, you will not be looked upon as being a pushy salesperson.

Each month this column will be added to as I suggest to my team how to go about getting in front of their clients in a friendly way.

James Osmar

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Monday, November 17th, 2008 Real Estate Traffic Maker No Comments

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