Archive for February, 2010
The Number One Website in the World
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The number one visited website in the world.
Would you expect the simplcity of their ad to be any different?
Notice that there are no people in the ad, only screen shots. Also look at the incredible number of times this video has been viewed.
You can do this with your videos too! You don’t have to be in your videos, you can do this with simple screen shots and photos.
This ad was displayed as their Super Bowl ad.
Real-time listing prices in these areas of the U.S. are dropping, and experts expect them to fall further this year
Year-over-year home listing prices have dropped precipitously in nine cities, according to Altos Research, a Mountain View, Calif.-based housing real estate research firm, and they’re not all cities you might expect. Some had appeared to escape the housing bust but are now showing cracks. Others were hit hard by the Wall Street collapse and still more are facing drained demand in the luxury home market. Since Altos tracks asking prices, housing price trends tend to show up months earlier than they do in other widely respected price indexes. Click to see where trouble might be ahead.
Offer incentives, incentives and more incentives
Builders continue to chip away at prices with special deals, some of which have taken $100,000 or more off the price of a home. But individual sellers also should consider price and other incentives that could entice a buyer to take a look.
“You have to attract their attention somehow,” Travis says. “You want to create the buzz.”
Travis’ sellers have offered gas cards when prices skyrocketed or offered to pay for a year’s worth of propane for an old house. He’s sold condos in which the seller has paid for a year’s worth of expensive homeowners’ fees.
Travis’ most unusual sale happened when he advertised a free lakefront house with the purchase of a $405,000 pontoon boat that he says was “beat to hell.” Travis says he was having a hard time selling the home, even though it was lakefront on a 300-acre New Hampshire lake, because it was on a cove lot without any beachfront.
When he advertised the house as free with the purchase of the boat, potential buyers came out just to see what was going on. The house eventually was sold, but the boat was turned down.
These and other incentives — some sellers have offered free vacations and spa trips and boat and car leases for a year — can get traffic through your door, Travis says.
Sometimes people see the concessions and realize the sellers are willing to work with them. “They realize they have a little more negotiating room,” he says.
On second thought: Don’t include items, such as lawn or recreational equipment, in the ad for the home. But during negotiations, you might want to throw in the pool table or lawn mower to help seal the deal.
